


Today, brands are using innovative ways to increase the dialogue with their customer. Interactive Video is one such platform that enhances customer engagement and helps brands improve their visible
A quick look at how brands are using interactive videos to their benefit.

The time has come to move to a realm of interactive video and leave static video behind. While it is true that static video is still an effective content strategy as 43% of people want to see more video content from marketers (source: https://www.hubspot.com/marketing-statistics). But the ...

2018 will be a year of technology outbreak. This will the change the way how the marketeers focus on brand marketing. With this paradigm shift, the emphasis on mobile users will increase. The simple well researched reason – By the end of 2018 nearly 50% o...

Importance of digital marketing is crucial, irrespective of the industry. Today companies are building brand, increasing leads, improving customer engagement and boosting sales by innovative engagement activities online.

With the advent of 2018 around the corner, it is time to plan for the new strategies for digital marketing. The plans and strategies successful in 2017 may not be relevant in 2018. Let’s see what creates a high impact on your customers and your business in 2018.

The internet is overwhelmingly becoming the ocean of stories a.k.a content. To stay visible in this huge ocean we must focus on the Visual content. Optimizing the visual content must b...

AI refers to the method of creating intelligent machines that are programmed to behave rationally and take informed decisions like a human would do. AI enabled machine can learn, reason and correct itself based on the past data or its experience.