Story Time – Impact Of Video On Your Marketing

Successful Marketing is how well you tell your story. The rise in competition and shortening of time spent on each article online, has marketers shifting towards video marketing. Marketers need to be conscious about customers’ time, especially when there is significant shift towards content consumption on smart phones. The biggest advantage of a video is the power to convey more in less time. If the message is not conveyed in time the audience is bound to flip the page. The potential opportunity of building a meaningful relationship with a prospect is lost, and maybe for ever.